Callahan's Blog

Rewarding Creativity

9/17/2021

 
There are occasions when a lack of edits is interpreted as a reward - an approval - of creative content.

But this is rare, in part because editors are paid to manage creatives and they need to justify their pay check with notes, comments, observations, opinions - all a necessary sub-strata of managing creativity.

And this means that not making edits, changes, suggestions doesn't count as a reward. It's just a matter of managing workflow - nothing more.

So what counts as rewarding creativity?

Sometimes it's awards from those outside the organization but in the same industry - a peer acknowledgement.

But inside the organization it often comes down to metrics - measures of utility, effectiveness, efficiency, or even just making the boss happy (because when the boss is happy, even under-performing creative work can find acceptance - from the boss and therefore everyone else who has the same boss).

But is this all there is? Are these the only options to reward creativity?

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