Callahan's Blog

Give it away

3/8/2020

 
If you want people to care about you - give you attention - appreciate you - then give away your best... for free....

And ask nothing in return.

But you know you're worth $XXX - so is that what people ARE paying you today?

If not, then you're NOT worth $XXX.

Don't confuse value with worth.

Don't confuse entitlement with trust.

Give away your best with no other motive than to add value.

(Don't worry, most people won't do what your offering for free... they'll pay you to do for them what you're giving away. Brand marketing is funny that way.)

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